It's 100% OK if you're not up for communicating with your audience right now.

 

But, when you are ready... why not start with the people who've already said YES to you?

 
JOIN EMAIL FOR HEALERS + HELPERS
I N T R O D U C I N G

EMAIL FOR
HEALERS + HELPERS

A refreshingly simple, step-by-step mini-course on email marketing

YES, PLEASE

Everything laid out for you in a comprehensive (yet refreshingly UN-intimidating!) guide.

 

The comfort of knowing exactly what to do (+ what not to bother doing!), based on years of my personal experience (READ: lots of trial + error) using email to grow my own business... and my success teaching healers + helpers of all kinds to do the same.

I'M IN

MEET YOUR TEACHER (i.e., ME):

HI! I’M MICHAELA BUCCHIANERI, PhD, LP.

LICENSED PSYCHOLOGIST + COPYWRITER FOR HEALTH/WELLNESS PROFESSIONALS.

 

...AND I CREATED EMAIL FOR HEALERS + HELPERS 
JUST FOR YOU.

I’ve seen the magical way words draw the right people in like a magnet. (It’s how I filled my own therapy practice with dream clients in under 6 months!)

And as I’ve helped healers + helpers (like you!) transform their email copy… I’ve seen it happen for them, too.

Now? I’m sharing my step-by-step process so you can get clear on your unique value, communicate it with heart, attract + serve the people you love working with most

...and actually have fun along the way!

SHOW ME HOW

Through 17 (overwhelm-busting!) video micro-lessons, you'll discover:

  • How to entice more of the right people to join your email list
  • How to know precisely what to include in your emails + when to send them
  • How to take your email subject lines from meh to must-read
  • How to write emails that draw your readers in + serve them at the same time 
  • How to structure your emails for meaningful engagement + action-taking
  • How to automate your email strategy through thoughtful email sequences 
  • How to understand your email analytics + use them to track your email effectiveness 
  • How to think outside the (in)box to repurpose your content wisely
  • How to serve your dream clients well at every stage of growth, from a teeny-tiny list... and beyond!
MODULE 1:

THE BASICS

Whether you're brand-new to the idea of email marketing or simply need a refresher, we'll start by laying the foundation for good email marketing. 

YOU'LL LEARN:

  • the key elements to maintaining an active email list
  • basic analytics to track the health of your email list 
  • who should be on your list, how to entice them to subscribe to your emails, and how to leverage other platforms to drive more traffic to your email list
MODULE 2:

LET'S GET WRITING!

With the essentials in place, it's time to dive into the good stuff as we explore the key components of writing effective email copy. 

YOU'LL LEARN:

  • the elements of writing conversationally (AKA: like the human you are!)

  • how to spark engagement using well-crafted calls-to-action in your emails

  • my favorite copywriting formulas, which you can use to structure not only your email copy, but your social media and blog post copy, as well! 

MODULE 3:

TALK TO ME

We know you've got the skills to craft solid copy. Now, it's time to integrate those skills with more advanced writing techniques.  

YOU'LL LEARN:

  • the elements of effective letter writing

  • how to draw your readers in through skillful storytelling

  • how to master the all-important email subject line, taking yours from meh to must-read!

MODULE 4:

EMAIL SEQUENCES

You can write one heck of an email! But, what separates a strong email from sustainable email marketing? Email sequences. 

YOU'LL LEARN:

  • how to automate your email strategy to target specific segments of your audience 

  • the 5 basic email sequences that'll equip you to do just about anything you like with your list

  • why each sequence is valuable, when to use it, and how to make it work for you + your business!

MODULE 5:

TEST, TWEAK, REPEAT

We'll explore some of "the extras"-- the totally not urgent, but still super-helpful to know bits + pieces that'll enhance your email efforts. 

YOU'LL LEARN:

  • some next-level analytics you can use to improve your email stats

  • how to think outside the (in)box, to help make your life easier + expand the reach of your message

  • real-life examples of how you can serve your people at every stage of growth, from a teeny-tiny list and beyond!

YES! I NEED THIS

OH! I’VE GOT SOME PRETTY SWEET BONUSES FOR YOU, TOO…

 

BONUS #1:
CHEERING YOU ON
 

To celebrate the official "launch" of this mini-course, I'll be rolling out each of the 5 course modules, one week at a time, personally checking in with you via email as you work through each lesson + offering 1:1 feedback as you take action on what you're learning.  #NoFriendLeftBehind

 

BONUS #2: 
PAYMENT PLAN OPTION

To help make this mini-course (+ email, in general!) feel truly doable for you, I'm offering it with an optional payment plan to split the cost over 3 months! (This means you can get started TODAY for just $79!)

 

BONUS #3: 
LIFETIME ACCESS

I stand firmly behind the content in this mini-course... annnd I also know myself well enough to know: This is just the start. So, as I continue to enhance Email for Healers + Helpers over time, the enrollment price will increase. By joining this founding class, you'll have access to the mini-course (+ all its future iterations) for life.

So, even if now's not a good time to jump into something new... it's the perfect time to enroll. 

 

Sign up while the price is this low, we'll save you a seat + you can join the fun whenever you're ready!        

SAVE MY SEAT

AND MARK OUR WORDS… THE GOODNESS DOESN’T END THERE.

As healers + helpers, we know it’s not just about the words we write. It’s about the ripple effect those words create, throughout our communities + beyond.

That’s why 10% of all income from Email for Healers + Helpers will go directly to funding schools, programs, and global communities around the common goal of education for all, through Pencils of Promise.

I WANT TO BE A PART OF THIS

BEST VALUE

$199

ONE TIME

  • Lifetime access to all content (17 video lessons)
  • Unlimited updates + support
  • Access to direct feedback
I'M IN

PAYMENT PLAN

$79

3 MONTHLY PAYMENTS

  • Lifetime access to all content (17 video lessons)
  • Unlimited updates + support
  • Access to direct feedback
I'M IN

Your dream client's on the edge of their seat, just waiting to hear from you.
 

What do you wanna say?